About Us

Mytheast (神話東方有限公司/ Mytheast Limited) is a social enterprise promoting animal rights, and traditional culture to the people. Mytheast turns charity into a business model. Business can bring more resources and we will use these resources for charity. At least 25% of our profits will be donated to support animal protection.

Learn more about Our Vision.

Mytheast has been acknowledged by The Hong Kong Trade Development Council, a statutory body in the public service in Hong Kong.

We donate to:

The United Nations Educational, Scientific and Cultural Organization

The United Nations Educational, Scientific and Cultural Organization (UNESCO) is a specialised agency of the United Nations (UN) aimed at promoting world peace and security through international cooperation in education, the sciences, and culture.

World Wildlife Fund

World Wildlife Fund (WWF) is the leading organization in wildlife conservation and endangered species. It's mission is to conserve nature and reduce the most pressing threats to the diversity of life on Earth.

International Tiger Project

The International Tiger Project (ITP) is a not-for-profit project for tiger conservation, rainforest protection and local community partnerships, in order to protect and save the entire ecosystem and biodiversity of habitats shared by tigers.

International Elephant Project

The International Elephant Project (IEP) is a not-for-profit project for elephant conservation, rainforest protection and local community partnerships, in order to protect an save the entire ecosystem and biodiversity of habitats shared by elephants.

Canadian Polar Bear Habitat

The Canadian Polar Bear Habitat is a registered non-profit charity. It is dedicated to improving the standard of care for polar bears around the world and learning as much as possible to help guide global conservation efforts for wild bears.

Society for Abandoned Animals (SAA)

Society for Abandoned Animals (SAA) was established on June 4, 1997 by a group of animal welfare ' activist. The motto of SAA is "Love Animal, Respect Life, No Killing or Abandoning".

Paws Guardian Rescue Shelter 毛守救援

Paws Guardian Rescue Shelter is an animal rescue organization in Hong Kong. Its mission is to rescue stray animals by love.

House of Joy and Mercy 阿棍屋

House of Joy and Mercy is a non-profit organization established by Ms. Ivy Tse in 2015. It is dedicated to saving abandoned and sick cats and dogs and taking care of them.

Kelly Animals Shelter

Kelly Animals Shelter founded in 2008 with the great aim to save and care for the abandoned animals in Hong Kong. Currently, Kelly Animals Shelter provides a safe home for more than 170 homeless dogs and cats.

Plum Village

Plum Village, near Bordeaux in southwest France, is the largest international practice center in the Plum Village tradition, and the first monastic community founded by Zen Master Thich Nhat Hanh (Thay) in the West.

Click here to learn about how we support animal protection and traditional culture.